My WIRED magazine subscription got delivered on the same day as my iPad. I still haven’t opened the paper version. I know several entrepreneurs whose attempts to charge for online content succeeded about as well as King Canute’s wave management. iPad apps might possible turn the tide against free content because the experience is so good.

The iPhone is one of the least usable phones for sending text and email but gets the highest consumer satisfaction of any smartphone. Why? It’s designed around experience not features.

Premature genius is one of the most overlooked challenges of product development. To visualise the problem, think of a change curve. Launch too early and no amount of marketing and development spend will get you to take off. Launch too late and you may not catch up with competitors.